David EilersAugust 20, 2013

Ad for Hickey 4x4 in Four Wheeler Magazine

I ran across this unusual ad for the complete setup for an unusual 4x4 in the February 1964 issue of Four Wheeler Magazine. The prototypes and parts were being sold by Vic Hickey (or he was acting as an agent). Anyone have more information on this? It appears to be a four wheel drive dune buggy.

1964-02-fourwheeler-hickey-fourwheeler-ad

6 Comments

dazAugust 26, 2013 at 11:50 PM
wow! I've seen a lot of Hickey ads but never this one. In what mag/publication did you find it? It'd be interesting to know what happened to the vehicle as well. really cool.
deilersAugust 26, 2013 at 11:55 PM
Daz, Just today I received the January 1964 issue of Four Wheeler Magazine that contains an entire article about the Hickey vehicle. So, I'll be updating this post in a few days with that info. The ad above came from the February 1964 issue and is on the first page after the cover. - Dave
dazAugust 27, 2013 at 12:06 AM
It's just cool to see an ad that he probably ran himself, seeing as the address given is not a business but a private residence. Thanks Dave! Going to have to share this with some online friends(if that's ok of course?!).
deilersAugust 27, 2013 at 12:08 AM
Absolutely ... would enjoy learning more about this rig. I'm sure someone still owns it.
dazAugust 28, 2013 at 6:25 AM
I posted with the crew over at 67-72chevytrucks.com and from what a few have said already, it looks like you're looking at the beginnings of today's Chevy Blazer! Apparently GM bought the rights to it. I had heard he designed what was to become the Blazer but had no idea this may have been the start. He also helped design lunar vehicles for NASA back in the day. This was possibly called the Trail Blazer. http://67-72chevytrucks.com/vboard/showthread.php?t=594344
deilersAugust 28, 2013 at 6:27 AM
Very interesting! I'll forward you a copy of the article I found tomorrow. - Dave